A circular pink sign on a restaurant window reads 'Out to Lunch,' 'Deals & Discounts,' and 'Local Partners Burlington, VT.' The sign features a white icon of a fork and knife and includes the website 'outtolunch.us.'

Out to Lunch

Founded in Vermont, Out to Lunch is an online platform that brings like-minded professionals together, one lunch at a time.

The startup has limited resources for public relations and marketing. For this semester-long project, I was tasked with developing a complete public relations plan with the goal of increasing sign-ups and engagement.

Graphic Design

✳︎

Social Media

✳︎

Writing for Public Relations

✳︎

Graphic Design ✳︎ Social Media ✳︎ Writing for Public Relations ✳︎

A presentation slide with the title 'Out to Lunch' in large pink letters, subtitle 'Campaign Highlights' in smaller red letters, and 'Public Relations Campaign Development Champlain College' in light red. The left side of the slide has a light yellow background with a black icon of a fork and knife and the words 'Out to Lunch' in black. The right side features a photo of a small potted plant with green leaves and brown roots in a white, speckled ceramic pot on a white background.
A digital presentation slide with a table of contents overlay on a background of potted plants and a framed art print. The slide lists sections numbered 03 to 10 in a pinkish-red and beige color scheme.
A presentation slide with a pink background titled 'Months of research went into this public relations campaign.' It mentions analyzing brands and networking in Burlington, and showcases visual assets created for the campaign.
A graphic design template titled 'Mock Social Media Posts' with a pink background on the left and a photo of a laptop and a vase with green leafy plants on the right.
A series of social media posts promoting a lunchtime restaurant named Out to Lunch, including images of people eating, promotional messages, food trays, a quote about lunch, and a giveaway announcement with tickets and prize details.
Mock print materials with title in large red font and numbered sections on a split blue and cream background.
A window decal for Out to Lunch, a local business in Burlington, VT, featuring a red circle with white text and a small fork and knife icon, promoting deals and discounts for lunch.
Car bumper with a red sticker that says "Out to Lunch, I’m late for my date!" and features a man with glasses, a mustache, and a surprised expression.
A webpage titled "Press Materials" with articles about a networking event and a startup partnership, featuring text and images on a light background.
A digital graphic with a purple background on the left side, displaying the text 'PARTNERSHIP KIT' and additional description, alongside a photo of a closed Dell laptop and a vase with green and white leaves on a wooden surface.
A digital infographic comparing two one-page documents for a company called Out to Lunch, set against a background with green leaves.
Flyer for Out to Lunch partnership opportunities, featuring a purple-to-green gradient background, images of people at a networking event, and icons representing joint events, co-created content, social media promotion, and resources.
Certificate of completion for Samantha Taxer from Riipen, awarded for a project titled "Out to Lunch: Burlington Public Engagement Strategy," completed on December 9, 2025. The certificate features the Riipen logo and includes details about skills demonstrated such as marketing communications, community outreach, promotional materials, marketing, social media content, and advertising management. It also mentions the locations Burlington, Vermont, United States, and the founder Brok McFerron.
Hand holding a cup of coffee with latte art in front of green leaves, displayed on a smartphone screen.